Press

Bask Rolls Out $5 Identity Protection Service

Bask, a US-based technology advisory company that helps families get the most from their Internet devices, introduced Total Protection Family Plans today.

How This Son Turned His 78-Year-Old Mom Into A YouTube Star

What do most mothers want for Mother’s Day? A visit from their kids, according to a recent study by iTOK, a tech advisory firm.

Survey Shows Half of Senior Moms May Not Get Their Mother’s Day Wish This Year

More than 50 percent of senior-aged moms responded that in-person visits are the gift they want most for Mother’s Day—but only 1 in 4 believe they will actually receive one, according to the iTOK Mother’s Day Gift Giving Survey. Of the 155 respondents, 89 percent are “aging in place,” living in their own homes.

Tech for the elderly

The Evermind system ($199) is the latest product to hit the market that’s touted as an aid for seniors to maintain their independence. However, two experts aren’t convinced of the product’s effectiveness.

The right to high-speed Internet

The majority of Americans have little choice when it comes to their Internet service. While there are some areas where there is a rivalry between providers (such as Comcast, AT&T, and a small local cable company), most areas suffer from a lack of competitive pressure — a lack that results in slow speeds and higher prices.

Why Boomers Won’t Crave the Apple Watch

They’re biding time before shelling out big bucks for this new gadget

How Customer Service Reps Should Answer The 3 Most Common Questions

In spite of the popularity of online shopping, most people still prefer talking to a live customer representative when they have questions or complaints. In fact, in a 2013 study, 61 percent of people cite having a telephone number to call customer service as their most desired method of customer support. Training your customer service team to respond to your customers' needs is imperative to success.

iTOK, Inc. Names James P. Dunn as Chief Executive Officer; Founder Seth Bailey Becomes Chief Strategy Officer

Seasoned executive to accelerate growth and adoption of iTOK's best-in-class lifestyle services.

Privacy Concerns Deter Nearly Half of Seniors from Managing Finances Online

iTOK, a U.S.-based technology advisory company that helps seniors get the most from their technology, today announced the findings of its Seniors and Online Finance Survey. The survey uncovered that many seniors are not taking advantage of online services to manage their finances because of privacy concerns.

Identity Protection, Monitoring and Restoration Eliminate Seniors’ Online Vulnerability and Stress

iTOK, a U.S.-based technology advisory company that helps seniors get the most from their Internet-connected devices, introduced iTOK Total Protection today. iTOK Total Protection is an all-encompassing identity protection service which includes anti-virus, data backup, firewall and identity monitoring, lost wallet assistance, and identity restoration. This service shields seniors from an ever-increasing number of online fraud scams, many of which view vulnerable seniors as the primary target, and removes the burden of frustration should their online or real-world identities be compromised.